by A CONTEMPORARY APPROACH, Business Analytics Books available in PDF, EPUB, Mobi Format. Download Business Analytics books, This innovative new textbook, co-authored by an established academic and a leading practitioner, is the first to bring together issues of cloud computing, business intelligence and big data analytics in order to explore how organisations use cloud technology to analyse data and make decisions. In addition to offering an up-to-date exploration of key issues relating to data privacy and ethics, information governance, and the future of analytics, the text describes the options available in deploying analytic solutions to the cloud and draws on real-world, international examples from companies such as Rolls Royce, Lego, Volkswagen and Samsung. Combining academic and practitioner perspectives that are crucial to the understanding of this growing field, Business Analytics acts an ideal core text for undergraduate, postgraduate and MBA modules on Big Data, Business and Data Analytics, and Business Intelligence, as well as functioning as a supplementary text for modules in Marketing Analytics. The book is also an invaluable resource for practitioners and will quickly enable the next generation of 'Information Builders' within organisations to understand innovative cloud based-analytic solutions.
by Lawrence Maisel, Predictive Business Analytics Books available in PDF, EPUB, Mobi Format. Download Predictive Business Analytics books, Discover the breakthrough tool your company can use to make winning decisions This forward-thinking book addresses the emergence of predictive business analytics, how it can help redefine the way your organization operates, and many of the misconceptions that impede the adoption of this new management capability. Filled with case examples, Predictive Business Analytics defines ways in which specific industries have applied these techniques and tools and how predictive business analytics can complement other financial applications such as budgeting, forecasting, and performance reporting. Examines how predictive business analytics can help your organization understand its various drivers of performance, their relationship to future outcomes, and improve managerial decision-making Looks at how to develop new insights and understand business performance based on extensive use of data, statistical and quantitative analysis, and explanatory and predictive modeling Written for senior financial professionals, as well as general and divisional senior management Visionary and effective, Predictive Business Analytics reveals how you can use your business's skills, technologies, tools, and processes for continuous analysis of past business performance to gain forward-looking insight and drive business decisions and actions.
by Jeffrey D. Camm, Business Analytics Books available in PDF, EPUB, Mobi Format. Download Business Analytics books, Develop the analytical skills that are in high demand in businesses today with Camm/Cochran/Fry/Ohlmann's best-selling BUSINESS ANALYTICS, 4E. You master the full range of analytics as you strengthen your descriptive, predictive and prescriptive analytic skills. Real examples and memorable visuals illustrate data and results for each topic. Step-by-step instructions guide you through using Microsoft Excel, Tableau, R and JMP Pro software to perform more advanced analytics concepts. Practical, relevant problems at all levels of difficulty help you further apply what you've learned. With this edition you become proficient in topics beyond the traditional quantitative concepts, such as data visualization and data mining, which are increasingly important in today's analytical problem-solving. Trust BUSINESS ANALYTICS, 4E to strengthen your understanding of today's analytic concepts. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
by Hiriyappa B, Business Analytics Books available in PDF, EPUB, Mobi Format. Download Business Analytics books, Business analytics is a set of techniques and processes that can be used to analyze data to improve business performance through fact- based decision-making. Business analytics create capabilities for companies to compete in the market effectively. However, nowadays companies use analytics as competitive strategy of the business.1 Introduction to AnalyticsAnalytics2 Business Analytics.Evolution of business analyticsScope of business analyticsImportance of business analyticsData use for analytics3 Challenges of Business AnalyticsBenefits and advantages of implementingbusiness analyticsChallenges in implementing businessanalytics in an organization4 How Business Analytics Helps CompaniesHow business analytics helps a company5Business Analytics ProcessBusiness analytics processStep 1: Defining the business needs and requirementStep 2: Explore the structured and unstructured dataStep 3: Analyze the dataStep 4: Predict what is likely to happenStep 5: Optimize to find the best solutionStep 6: Make a strategic decision and measurethe outcomeStep 7: Update the system with the results of thestrategic decision6 Types of Business AnalyticsDescriptive analyticsPredictive analyticsDiagnostic analyticsPrescriptive analyticsDecision analytics7 Business Analytics Tools for BusinessOpen-source analytics toolsRPythonApache SparkApache StormPIG and HIVECommercial analytics toolsSASTableauExcelQlikViewSplunkOther business analytical tools8 Business Analytics ApplicationsBusiness analytics applicationsFinancial analyticsHuman resource analyticsMarketing analyticsHealth care analyticsSupply-chain analyticsWeb analyticsCRM analytics9 Career in Business AnalyticsNeed for business analyticsCareers in business analyticsBusiness analytics helps companies to find the most profitable customer and allows them to justify their marketing effort, especially when the competition is very high. By using the business analytical software, the corporate world has the ability to make better decisions, and it improves with analytical skills.Decision-making process is largely dependent on business analytics in organizations and businesses. When business analytics is carried out the right way, it can help companies put the right foot forward.Business analytics is based on the data and statistical methods. It focuses on using a set of metrics to investigate the past, present, and future of an organization or a business. This book helps you to know the analytics, analytics in business, challenges, process, types, tools, and applications of analytics.
by S. Christian Albright, Business Analytics Data Analysis Decision Making Books available in PDF, EPUB, Mobi Format. Download Business Analytics Data Analysis Decision Making books, Become a master of data analysis, modeling, and spreadsheet use with BUSINESS ANALYTICS: DATA ANALYSIS AND DECISION MAKING, 5E! This quantitative methods text provides users with the tools to succeed with a teach-by-example approach, student-friendly writing style, and complete Excel 2013 integration. It is also compatible with Excel 2010 and 2007. Problem sets and cases provide realistic examples to show the relevance of the material. The Companion Website includes: the Palisade DecisionTools Suite (@RISK, StatTools, PrecisionTree, TopRank, RISKOptimizer, NeuralTools, and Evolver); SolverTable, which allows you to do sensitivity analysis; data and solutions files, PowerPoint slides, and tutorial videos. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
by C. Keith Harrison, Sport Business Analytics Books available in PDF, EPUB, Mobi Format. Download Sport Business Analytics books, Developing and implementing a systematic analytics strategy can result in a sustainable competitive advantage within the sport business industry. This timely and relevant book provides practical strategies to collect data and then convert that data into meaningful, value-added information and actionable insights. Its primary objective is to help sport business organizations utilize data-driven decision-making to generate optimal revenue from such areas as ticket sales and corporate partnerships. To that end, the book includes in-depth case studies from such leading sports organizations as the Orlando Magic, Tampa Bay Buccaneers, Duke University, and the Aspire Group. The core purpose of sport business analytics is to convert raw data into information that enables sport business professionals to make strategic business decisions that result in improved company financial performance and a measurable and sustainable competitive advantage. Readers will learn about the role of big data and analytics in: Ticket pricing Season ticket member retention Fan engagement Sponsorship valuation Customer relationship management Digital marketing Market research Data visualization. This book examines changes in the ticketing marketplace and spotlights innovative ticketing strategies used in various sport organizations. It shows how to engage fans with social media and digital analytics, presents techniques to analyze engagement and marketing strategies, and explains how to utilize analytics to leverage fan engagement to enhance revenue for sport organizations. Filled with insightful case studies, this book benefits both sports business professionals and students. The concluding chapter on teaching sport analytics further enhances its value to academics.
by Marc J. Schniederjans, Business Analytics Principles Concepts And Applications Books available in PDF, EPUB, Mobi Format. Download Business Analytics Principles Concepts And Applications books, Learn everything you need to know to start using business analytics and integrating it throughout your organization. Business Analytics Principles, Concepts, and Applications brings together a complete, integrated package of knowledge for newcomers to the subject. The authors present an up-to-date view of what business analytics is, why it is so valuable, and most importantly, how it is used. They combine essential conceptual content with clear explanations of the tools, techniques, and methodologies actually used to implement modern business analytics initiatives. They offer a proven step-wise approach to designing an analytics program, and successfully integrating it into your organization, so it effectively provides intelligence for competitive advantage in decision making. Using step-by-step examples, the authors identify common challenges that can be addressed by business analytics, illustrate each type of analytics (descriptive, prescriptive, and predictive), and guide users in undertaking their own projects. Illustrating the real-world use of statistical, information systems, and management science methodologies, these examples help readers successfully apply the methods they are learning. Unlike most competitive guides, this text demonstrates the use of IBM's menu-based SPSS software, permitting instructors to spend less time teaching software and more time focusing on business analytics itself. A valuable resource for all beginning-to-intermediate-level business analysts and business analytics managers; for MBA/Masters' degree students in the field; and for advanced undergraduates majoring in statistics, applied mathematics, or engineering/operations research.
by Jean-Paul Isson, Win With Advanced Business Analytics Books available in PDF, EPUB, Mobi Format. Download Win With Advanced Business Analytics books, Plain English guidance for strategic business analytics and bigdata implementation In today's challenging economy, business analytics and big datahave become more and more ubiquitous. While some businesses don'teven know where to start, others are struggling to move from beyondbasic reporting. In some instances management and executives do notsee the value of analytics or have a clear understanding ofbusiness analytics vision mandate and benefits. Win withAdvanced Analytics focuses on integrating multiple types ofintelligence, such as web analytics, customer feedback, competitiveintelligence, customer behavior, and industry intelligence intoyour business practice. Provides the essential concept and framework to implementbusiness analytics Written clearly for a nontechnical audience Filled with case studies across a variety of industries Uniquely focuses on integrating multiple types of big dataintelligence into your business Companies now operate on a global scale and are inundated with alarge volume of data from multiple locations and sources: B2B data,B2C data, traffic data, transactional data, third party vendordata, macroeconomic data, etc. Packed with case studies frommultiple countries across a variety of industries, Win withAdvanced Analytics provides a comprehensive framework andapplications of how to leverage business analytics/big data tooutpace the competition.
Author: Wolfgang Jank Publisher: Springer Science & Business Media ISBN: 9781461404064 Size: 62.99 MB Format: PDF, Docs Category : Business & Economics Languages : en Pages : 189 View: 5471 Download Book
by Wolfgang Jank, Business Analytics For Managers Books available in PDF, EPUB, Mobi Format. Download Business Analytics For Managers books, The practice of business is changing. More and more companies are amassing larger and larger amounts of data, and storing them in bigger and bigger data bases. Consequently, successful applications of data-driven decision making are plentiful and increasing on a daily basis. This book will motivate the need for data and data-driven solutions, using real data from real business scenarios. It will allow managers to better interact with personnel specializing in analytics by exposing managers and decision makers to the key ideas and concepts of data-driven decision making. Business Analytics for Managers conveys ideas and concepts from both statistics and data mining with the goal of extracting knowledge from real business data and actionable insight for managers. Throughout, emphasis placed on conveying data-driven thinking. While the ideas discussed in this book can be implemented using many different software solutions from many different vendors, it also provides a quick-start to one of the most powerful software solutions available. The main goals of this book are as follows: to excite managers and decision makers about the potential that resides in data and the value that data analytics can add to business processes and provide managers with a basic understanding of the main concepts of data analytics and a common language to convey data-driven decision problems so they can better communicate with personnel specializing in data mining or statistics.